Italian bitter · 28.5% · Pessione

Martini Riserva Speciale Bitter

Martini's red bitter, the house alternative to Campari. Aromatic, spicy and distinctly bitter, with a secret blend of herbs and spices. The missing third part of a Negroni made entirely with Martini.

Italian bitter28.5% alcoholPessione near TurinHerbs & spices
NIX18 - Under 18, no alcohol
Bottle of Martini Riserva Speciale Bitter 70 cl
28,5%alcohol · 70 cl
What is Martini Riserva Speciale Bitter?

The bitter from the Martini house

Martini Riserva Speciale Bitter, also known simply as Martini Bitter, is the red Italian bitter from Martini & Rossi of Pessione near Turin. It is aromatic, spicy and bitter, with a bright red color, and is made with a secret blend of herbs and spices. It is not a vermouth but a bitter: fuller-bodied and, at 28.5% alcohol, nearly twice as strong as Martini Rosso.

At the bar, it plays the same role as Campari. Together with gin and Riserva Speciale Rubino, it makes a Negroni in which the vermouth and bitter come from the same house, and with Rosso and soda, an Americano. Neat, it is for lovers of truly bitter flavors; with tonic or soda, it becomes a light, thirst-quenching aperitif.

In brief

TypeItalian bitter aperitif
Alcohol28,5%
OriginPessione near Turin, Italy
BaseSecret blend of herbs and spices
TasteAromatic, spicy, distinctly bitter
GlassTumbler for a Negroni, highball glass for an Americano
What does Martini Riserva Speciale Bitter taste like?

Aromatic, spicy and truly bitter

Nose

Herbs and peel

An aromatic, spicy nose with notes of spices. Immediately recognizable as an Italian bitter.

Palate

Firmly bitter

A firm bitterness of herbs and spices, with a soft undertone. At 28.5%, it has more body than a vermouth.

Finish

Long and dry

A long, dry, bitter finish that prepares your mouth for the meal. That is what an aperitif is for.

Sweet 2/5
Bitter 5/5
Spicy 4/5
Strength 3/5

Flavor profile of Martini Bitter neat over ice. With soda or tonic, the bitterness remains, but it becomes much lighter.

How to drink it

From Americano to bitter soda

Martini Bitter is a mixer for aperitivo. Three serves, from light to bold.

Americano

30 ml Martini Bitter and 30 ml Martini Rosso in a highball glass full of ice, topped with 90 ml soda and half an orange slice. Light, bitter and the forerunner of the Negroni.

Go to the recipe →

Bitter tonic

40 ml Martini Bitter with 120 ml tonic in a tall glass full of ice, with an orange slice. The tonic makes it refreshing and brings out the herbs.

Highball glasses →

Negroni

30 ml gin, 30 ml Martini Riserva Speciale Rubino and 30 ml Martini Bitter, stirred with ice and served in a tumbler over one large ice cube, with orange peel.

Go to the recipe →
From the webshop

Glasses for a bitter aperitivo

A tall glass for Americano and bitter tonic, a heavy tumbler for Negroni and Jungle Bird, and a wine glass for Sbagliato.

Delivered 100% breakage-free
Onis Icon Highball Glass
For Americano

Onis Icon Highball Glass

Set of 6 · 47 cl · heavy hobstar glass with a vintage look
€ 36,95View
Schott Zwiesel Banquet Highball Glass
For bitter tonic

Schott Zwiesel Banquet Highball Glass

Set of 6 · 54 cl · weighted base, ideal for muddling
€ 40,50View
Onis Icon Tumbler
For Negroni

Onis Icon Tumbler

Set of 6 · 35 cl · heavy base, classic whisky glass
€ 33,95View
RCR Melodia Wine Glass
For Negroni Sbagliato

RCR Melodia Wine Glass

Set of 6 · 28 cl · cut crystal glass
€ 43,95View
The range

More Martini flavours

Everything about Martini →
Martini Rosso bottle 75 cl

Martini

15% · the original

Where it all began. On the brand page, discover everything about Martini: its origins, varieties, and classic cocktails.

To Martini →
Bottle of Martini Bianco 75 cl

Martini Bianco

15% · sweet & white

White vermouth with vanilla and herbs. Best 50/50 with tonic in a large copa glass.

View Martini Bianco →
Bottle of Martini Fiero 75 cl

Martini Fiero

14.5% · blood orange

Orange vermouth with blood orange. Half and half with tonic, in a large glass full of ice.

View Martini Fiero →
Bottle of Martini Riserva Speciale Rubino 75 cl

Martini Riserva Speciale Rubino

18% · premium red

Full-bodied, woody red vermouth made from Langhe wine. Made for a Negroni or Manhattan with depth.

View Martini Riserva Speciale Rubino →
Bottle of Martini Vibrante alcohol-free 75 cl

Martini Vibrante

alcohol-free · red

The taste of red vermouth with bergamot, without alcohol. With grapefruit and sparkling water, a spritz for the Bob.

View Martini Vibrante →
Want to see more?

Everything about aperitifs: the types, the best-known brands, and the cocktails.

Everything about aperitifs →
Frequently asked questions

Questions about Martini Riserva Speciale Bitter

Can't find your question here? Read more on the Martini page or check out our cocktail recipes.

Everything about Martini →
What percentage of alcohol does Martini Bitter contain?
Martini Riserva Speciale Bitter contains 28.5% alcohol. That is considerably more than Martini's vermouths, which range from 14.5% to 18%.
Is Martini Bitter the same as Campari?
No, it is a Martini recipe of its own, but it plays the same role: a red Italian bitter for a Negroni, Americano, or bitter soda. You can use it in any recipe that calls for Campari.
Is Martini Bitter a vermouth?
No. Martini makes it as a bitter, with a secret blend of herbs and spices. As a result, it is much more bitter and, at 28.5%, stronger than Rosso or Bianco.
What do you mix Martini Bitter with?
With soda or tonic for a light aperitif, with red vermouth and soda for an Americano, or with gin and vermouth for a Negroni. An orange slice is almost always included.
Is Martini Bitter a liqueur?
Martini Bitter is a bitter aperitif. It tastes mainly bitter and spicy and is much less sweet than you would expect from a liqueur.